Competitive Edge

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As streaming services like Apple Music start to prioritize and reward spatial audio content, having music in Dolby Atmos can set artists apart and align with industry trends.

Enhanced Listener Engagement

The immersive nature of Dolby Atmos can attract and retain more listeners, potentially leading to increased streams and fanbase growth.

Increasing Revenues

With platforms like Apple Music offering higher royalties for spatial audio tracks, there is a direct financial benefit to investing in Dolby Atmos